6 Websites Every Digital Marketer Should Bookmark

As specialists in digital and social media strategy, we stay well-versed in emerging trends, seemingly endless algorithm updates and subtle shifts in the digital landscape that have big repercussions for our clients. Having a few timesaving tricks up our sleeves doesn’t hurt either.

Here are six online tools to help up your digital marketing game.

MailCharts

If you find yourself stuck in a rinse and repeat cycle of email and SMS marketing campaigns, MailCharts can give you the inspiration to create compelling subject lines, engaging layouts and data-driven content.

One of our favourite features is the industry insight tool which lets you review the email marketing campaigns of specific brands and industry categories to study data and trends for optimizing your brand’s efforts. Check it out.

Kamua

Leverage video assets across every social media platform no matter the aspect ratio with this easy-to-use website. Did you shoot a widescreen (16:9) video for YouTube and want to repurpose it for an Instagram Story or TikTok? Resize and trim using Kamua’s automated features to adhere to channel best practices without sacrificing video quality. Better yet, you can automatically add subtitles in over 60 languages to maximum accessibility. Check it out.

Hashtag Stack

Generate a list of popular hashtags to expand the reach of your social media content—no paid subscription necessary. Simply type a topic or keyword into the search bar and find top hashtags along with average engagement and the total number of posts including each tag. You can even create collections, making it easier to copy and paste into post captions on the fly. Check it out.

Flick

While the Flick platform offers a variety of features for strengthening your Instagram strategy, like content scheduling and hashtag discovery, the analytics dashboard is hard to beat.

The dashboard offers an in-depth performance overview with metrics you won’t find in Instagram app insights including how well your profile converts visitors to followers, what percentage of your audience you’re reaching and engagement rate. Check it out.

Moat

If you want to feel like you have insider information on the digital marketing efforts of big brands, this tool is for you. Search for a brand and access an archive of what online ads they’re currently running, how long each ad has been in market and even the ad dimensions.

Moat is perfect for finding creative inspiration or comparing your ad library against key players in your industry. Check it out.

Contentdrips

Entrepreneurs and personal brands need to keep this website on their radar. From customizable templates for create high-value content to tools for building a brand identity, Contentdrips is an ideal solution for anyone looking to strengthen their digital marketing strategy but don’t have access to a design team or graphic design experience. Check it out.

For more resource roundups, make sure to check out Tuning in to Y Station on the blog. Each month, our team shares what they’re reading, watching and listening to for gathering inspiration and insights.